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Sergei Mamedov and Susanna. What is in Suzanna Karpova's cosmetic bag? Enhel Hydrogen Gel Mask

Two weeks ago, 36-year-old Anastasia Myskina announced her separation from her common-law husband, politician and businessman Sergei Mamedov. The couple separated after 11 years of marriage. The couple's fans were quite surprised by their decision. It was rumored that Mamedov had another woman.

Recently, details of Myskina's separation from her husband appeared in the media. It is alleged that the man is really happy in a new relationship. According to journalists, businesswoman Suzanna Karpova, who is a co-owner of a fashion chain of premium beauty salons, became Mammadov's chosen one. Women's establishments are visited not only by show business stars - Elka, Alsu, Elena Temnikova, but also by many secular ladies.

The alleged chosen one of Karpov refrains from interviews with journalists, and the businessman himself does not comment on his personal life. He made an exception only in mid-December, when he submitted an official statement about the breakup with Anastasia Myskina. The couple wrote that they had been coming to this decision for several years, trying to maintain a relationship. But all the attempts of the couple were in vain.

“Our life priorities and principles diverged more and more. In the end, we both came to the conclusion that parting would be the best way out of this situation - an open and honest act for both of us. We remain close people for each other, parents of three wonderful sons, which will certainly allow us to maintain good relations in the future and continue to raise our children together,” Myskina and Mammadov said in the appeal.

// Photo: Vladimir Trefilov / RIA Novosti

The famous tennis player has been with a businessman and politician since the mid-2000s. Anastasia and Sergey have several children in common - 9-year-old Eugene, 7-year-old Georgy and 5-year-old Pavel. The couple never registered a relationship, although, according to journalists, the sports star waited a long time for an offer from the chosen one. Mamedov and Myskina lived in a luxurious house in the village of Zhukovka near Moscow. According to Express Gazeta, the entrepreneur has long had a new passion.

Before having an affair with Mammadov, the sports star met with hockey players. At various times, Anastasia had a relationship with Alexander Stepanov and Konstantin Korneev. According to rumors, the latter even planned to propose to Myskina and bought her a platinum ring with three diamonds. Konstantin and the tennis player were seen together in a jewelry store, but the man denied speculation about the upcoming wedding.

Regular guests of the beauty network Private 7- not only Russian celebrities , Lena Temnikova and secular activists Moscow Olya Kalaeva, Elina Dzhanibekyan, Tamuna Tsiklauri, but also trendsetters of the world jewelry fashion, vice-president of the firm Chopard Carolina Gruosi-Scheufele. However, you will never see their faces in Instagram or on the website. And all because the owners of this "women's club" are a star make-up artist Irina Mitroshkina and Susanna Karpova we are sure that the beauty business should be built not on other people's names, but on the quality of services!

Irina Mitroshkina and Suzanna Karpova

Susanna: Remember the story of Meryl Streep and Karl Lagerfeld's dress? When did an actress ditch a couture outfit for another brand because the brand promised to make something exclusive for her and pay for it? To which Lagerfeld was indignant and said: we make exquisite things, give them to the stars, but in no case will we pay for someone to see them. We have the same story!

Irina: Before opening the salon, I worked as a makeup artist in M.A.C.. My main point was the Vesna store. I was not going to leave the company, but it so happened that on March 8 I was fired for not warning anyone, I flew away with my beloved client Hope in Paris(she asked me to prepare her for her 35th birthday). All documents and visas were ready in advance - I did not think that something could go wrong. But suddenly, on the eve of my flight, we are all announced that tomorrow we are obliged to go to work. And I've already made up my mind. I couldn't let Hope down. I had to take sick leave and say I couldn't be. But someone set me up and told me that I had flown to Paris. That's how I ended up without a job ... I took the documents and went home, and along the way I started calling everyone who signed up for me. The clients didn't want to change makeup artists and insisted on coming straight to my house! So one day I lost my job and found it - I started painting my clients at home. It would seem that everything is perfect. People come, I bring beauty. So flew by for about two years. One of my clients was Susanna. I remember how gorgeous she was going to the next event. And I even stopped dressing up for clients. Met them right in their pajamas.

The turning point came when one of my regular clients Julia offered to open a salon and I agreed! It was a small beauty salon on the Garden Ring, of a boudoir, closed type. But we didn't work together for long. A year later, we had disagreements, and we mutually decided to disperse. I realized that now I want to find a reliable, my person with whom I will feel comfortable working and doing business. Susanna is such a person.

Susanna: In my opinion, Irina made a business proposal to me during breakfast at the White Rabbit. I agreed to help Ira financially, but, to be honest, I could not imagine then that a beauty salon could be a profitable business. I was sure that beauty zones are opened by girls for themselves to be styled, made up, but that this could be real ...

Irina: Our first home was a maternity hospital. ( laughing.)

Susanna: And you know, we stayed there exactly nine months. Here is such an unusual coincidence. Then we moved to a new place on Starokonyushenny Lane. But these are all trifles compared to the happiness that we have now. We have a global women's club. I remember how I described to Irina my idea of our salon. It should be a beautiful large two-story building, in marble, with huge chandeliers. This is exactly how I imagined him, and this is how he looks today (Prive7 salon on Frunzenskaya. - Note. ed.).

Irina: By the way, we also came up with the name Prive 7 together. I wanted my favorite number to be in the name of the salon. And the word "Prive" is already Susanna's work. By the way, the name "Prive 7" fully embodies the concept that we originally came up with: a place for a secular salon, where it is always very comfortable and where you can come to chat with loved ones.

Susanna: We have a really good relationship. Of course, sometimes we swear, but very rarely. Still, we have everything clearly distributed. Ira is always responsible for public relations, customer base, for the atmosphere that she creates for these customers. In this regard, I am such a gray cardinal, I am more of an office worker. My work is connected with accountants, with documents. And we are very in harmony with Ira in the sense that I am risky, but Ira is not.

Now we already have several salons: on Frunzenskaya and in Zhukovka, plus one express salon in Evropeisky. Two years ago, we opened the Prive7 Academy, where we teach masters various makeup techniques, tell and even tell how to run a salon business.

There is also a series of closed bachelorette parties. In fact, we have so many activities that our flagship salon on Frunzenskaya Embankment lives an active life 24/7. We even have a joke that it’s time to open a marriage agency (laughs), since Irin Instagram and the salon account are viewed by many single worthy men. We understand them, because after visiting Prive7 everyone looks like a million.

Irina: We now have a very high demand for a school, just today I received an offer from one company so that we could train their top employees how to do makeup and take care of themselves. With us you can learn everything - from eyebrow shaping to professional make-up. If someone decides to enter our make-up school, then upon graduation he will receive a state-recognized diploma. For masters, we also have a manicure school, tattoo training, and we also conduct business master classes for owners of a beautiful business. Every day this direction becomes more and more popular. Even educational bachelorette parties are held with us.

To become part of the Prive7 team, it is enough to be the best in your field. We usually select interns from talented students of Prive 7 Academy. All employees are our big family. Today we have about 120 people in three salons.

We really devote a lot of time to work. In general, I always arrive before everyone else, by 9 in the morning, and until the evening I spin like a squirrel in a wheel. But I always come home happy, albeit tired. I always warn all girls: if your business is unsuccessful, you will bring negativity to your family, you will not be satisfied. In our case, thank God, it's a different story, we are passionate and come home not drooping because everything is bad, but always full of ideas. We bring positive energy to the family.

By the way, now we are inspired, as we are actively preparing for the Cannes Film Festival, because we are the only Moscow salons to organize a pop-up beauty space for guests of such a large-scale event.

Susanna: Any girl who opens her own salon needs to be prepared for the worst. You need to understand: a beauty salon is very rarely a gold vein, it is rather an exception to the rule, that's how it is with us. ( laughing.) The beauty business is very complex, many people cannot cope with it. In no case should there be euphoria. Now I will make repairs, and they will come to me! Not! For example, this is often the mistake of it-girls, who have many millions of followers on Instagram - they think that these are already potential customers and if they open their spa, people will come to them. But this is far from true.

It is also important to find reliable partners who can competently build communications and think strategically. No PR now! For example, we have been working with Romina Markelova and her company Belka PR and we are completely satisfied. And in our case, word of mouth works effectively.

Irina: I am always in touch with my clients. I even have a Whats App group where we discuss all the issues that concern us, including those regarding procedures. So, we have the most advanced laser hair removal machine. By the way, I have already tested it on myself - I recommend it!

Susanna: And I can advise Japanese droppers. I sometimes call a nurse from our salon directly to my home, she comes and puts them on for me. I do a full course every six months and I can say that this year I didn’t get sick at all. In general, all procedures from our menu have passed the strictest control under our personal supervision.

If we talk about plans for the future, now our number one goal is franchising, the development of the Prive7 network in the regions (by the end of 2017 we plan to open at least 5 stores). We want to develop and we are definitely not going to stop there!

Suzanna Karpova is a real beautyholic who understands literally everything. She is well versed in both cosmetic procedures and makeup or care products. Co-owner premium beauty networks Prive7 she told us how she prepared for the New Year and what cosmetics she preferred:

There is a lot to do before the New Year. It is especially difficult for girls, since everything has been dumped on us: to buy gifts for everyone, and to prepare everything for the table and put ourselves in order, as there are long weekends ahead, family ones - someone has home, someone has foreign ones.

So I am no exception, although I often happen to be like a shoemaker without boots, I am thoroughly preparing for the holiday. First of all, nothing beautifies a woman like a well-groomed body and face, so I prepared my skin with the help of a new laser photorejuvenation machine. M22 which i do in Prive7 Frunzenskaya. With the help of this device, the skin is tightened, age spots and blood vessels on the face disappear, and the pores narrow. Winter and autumn are the best seasons for this procedure. All devices in Prive7 I test personally, so I have no doubts about their effectiveness.

Any woman who starts dyeing her hair will not stop... Despite the fact that I decided to grow my native hair color, I still have to tint it so that the length looks well-groomed, so my favorite stylists and I Prive7 Frunzenskaya Yana and Garik tint me with paint Redken, which does not affect the natural color, that is, it only works with dyed hair.

Well, I’ll reveal my secret: to bring my face into perfect condition, Dr. Aida and I use lipolytics. We select zones with excess fat deposition and remove them, we do the same for the body, if necessary.

My favorite beauty products include:

Enhel Hydrogen Gel Mask

I love Japanese cosmetics Enhel- starting from bath salts, ending with a hydrogen gel mask. I agree that the price tag is not cheap, but when you see the effect after it, you don’t feel sorry for anything.

Oribe Shampoo For Magnificent Volume

When you need to exit, so that the hair is voluminous and keeps styling - the best Oribe Volume shampoo.

Becca Beach Tint Water Resistant Color For Cheeks and Lips in 04 Raspberry

In winter, we turn pale - the tan remains only in memories and therefore some shades of cosmetics have to be changed. Brunettes left without a chocolate tan, like me, will suit an incredibly beautiful lip pigment. Becca Raspberry: it can be applied in one layer for natural luscious lips, while two layers will create a complete evening look.